‘Football aage, hum uske peeche’ – Hero ISL 2022-23 celebrates the relentless support of Indian fans in the new season

As Hero Indian Super League 2022-23 (Hero ISL) beckons, FSDL, unveils a high-octane season campaign ‘Football Aage, Hum Uske Peeche’ to celebrate the undying and relentless support of fans in the country.

The promo film of the campaign cinematically epitomizes the emotions of vociferous fans as they traverse the journey along with their favourite players and teams, passionately supporting them along the way. Whether it’s voicing a chorus of support or lining up to form a wall of defense, these fans will always stand behind their team and ensure that the beautiful game is always on an upward trajectory.

The upcoming season of Hero ISL 2022-23 kicks-off with last season’s runners-up Kerala Blasters hosting East Bengal FC at the Jawaharlal Nehru Stadium in Kochi on October 7, 2022. Hyderabad FC will begin their title defense on October 9th in front of its home fans against former champion Mumbai City FC. Last season’s League Shield Winners, Jamshedpur FC, will be in action two days later, on October 11th, against Odisha FC. Meanwhile, the Kolkata derby between ATK Mohun Bagan and East Bengal FC is scheduled on October 29th, 2022.

Catch all the action from the Hero ISL 2022-23, October 7th, 2022, 7.30 PM onwards, LIVE & Exclusive on the Star Sports Network, Disney+ Hotstar and Jio TV

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